Left brain, right brain; an unusual combination that earned Bob a degree in Fine Arts from Harvard College in 1980. Once in New York, Bob was immersed in fashion, retail and branding during an eight year tenure as creative director at The Limited, Inc. After that, Bob was hired by Ann Taylor as SVP Marketing, Creative Director. His job: to conceptualize and implement the overall brand image for the company.
Bob founded Concrete Brand Imaging Group 12 years ago as a way of leveraging his years of experience in the retail and design industry. "Holding key creative marketing positions at big companies has given me a deep understanding of the internal issues facing my clients, as well as a unique perspective on the management of outside creative agencies. I have succeeded in building a company that balances practical business considerations with the best strategic thinking and creative execution, as well as creating a familial environment that encourages each member of our team to reach for their best."
